The training program behind every KeyPlayers assistant
School of Sales and Growth
Opens October 7ISA and appointment-setting work: lead follow-up, booking, CRM pipeline updates, call and message scripts.
This program opens on Wednesday, October 7. Applications open the same day.
Assistants who hold the KeyPlayers AI-Trained VA and want to do this work for clients.
By application, after KeyPlayers Foundations. The admissions team reviews every application.
Every graduate has already done this work once, under grading. The final asks them to produce:
Curriculum
Modules pair lessons with quizzes. Modules marked Drill include hands-on practice on a realistic task. Downloads are available to trainees once they sign in.
Supporting a founder's sales team: speed-to-lead, follow-up cadences by phone, SMS and email, booking qualified calls, CRM pipeline hygiene, handling objections within scope, compliance, AI-assisted follow-up, and the weekly pipeline report. Builds on Virtual Assistant Foundations.
Assessment
A realistic case, worked the way a client would expect. A KeyPlayers trainer grades it against the rubric below. AI may prepare first-draft scores backed by exact quotes from the work, and the trainer decides every result.
Work a full shift of inbound and follow-up leads in a GoHighLevel sandbox, including two role-play calls with your trainer playing the prospect.
Clear, confident, natural; asks and listens; books the call.
No pricing, promises or guarantees; hands off correctly.
Consent respected; stop requests honoured; nothing to opted-out leads.
A program opens to trainees only once each review below is signed off. Every sign-off records exactly which version of the content was reviewed, and lasts 12 months, so the program is reviewed again every year.
Status: Opens October 7
By application, after KeyPlayers Foundations. The admissions team reviews every application. New to KeyPlayers? Take the skills quiz, then apply. Already training with us? Open the program from your Academy account.
School of Sales and Growth
Leads, booked calls and content that moves the pipeline.
View the schoolFor assistants
Nine real workplace situations, with your score and what each answer means. Training is free for KeyPlayers candidates.
Files open for trainees inside the Academy after sign-in.
Running outbound calling campaigns for a sales team or mortgage brokerage: planning the list, goal, script, cadence and tracking; do-not-call, telemarketing, CASL, TCPA and recording rules as principles; openers for cold, reactivation, past-client, renewal and realtor calls; objections and the rate question; voicemail and follow-up; logging every call; and reporting campaign results. Builds on KP-SS-101.
Files open for trainees inside the Academy after sign-in.
The advanced appointment setter course. Qualifying so the closer's time goes to real buyers (agency, mortgage within the licensed line, real estate and home services), a response framework and the ten most common objections, calendar handoffs, confirmation and reminder sequences and pre-call warming that lift show rate, no-show recovery and consent-first database reactivation, GoHighLevel for setters, and working alongside AI setters and voice agents. Builds on KP-SS-101 and KP-SS-102.
Files open for trainees inside the Academy after sign-in.
Optional courses trainees in this program can take alongside it.
CRM true: every touch logged, stages and tasks right, briefs useful.
Cadence followed; messages short, specific and human.
Report leads with the answer, numbers vs targets, clear asks.
Written feedback on every result. A result can be appealed within 7 days, and a different trainer decides the appeal.
For businesses
KeyPlayers assistants train and are graded here. Ask us which programs fit your business and how we match you with the right person.
